In 2020, we partnered with Hot Coffee Books on a web design project. Hot Coffee Books is a publishing company based in London with Nigerian roots, who focus on bringing authentic books from bright African minds into the international limelight and combine ‘old media’ experience and culture with ‘new media’ methods. Dedicated to the spirit of partnership and innovation, Hot Coffee Books bridges the gap between African writers and global consumers.
Marketing materials are essential tools that every business needs, whether you want to boost social media activity with branded social media graphics, onboard new customers with digital brochures and PDFs or compete online with a business website. In this article, we have put together our best advice to help you prepare marketing materials for your business that drive growth.
Search Engine Optimisation (SEO) is full of technical jargon and, without specialised knowledge in the area, it can be confusing. To help you get your head around the numerous processes and practices, we will simplify what we can. So, let’s get down to it! What is SEO? And why is it essential for your business?