Client: The Logistics Association
Release Date: April 21, 2019
The Logistics Association are an association with one goal in mind; to provide their members with the influence, insight and support necessary to compete and prosper within a challenging Logistics industry.
Opening their doors in 2019, TLA wanted to bridge a gap in the industry through advocacy, networking and education.
TLA came to us as a startup unsure of how to make their ideas viable online and in need of a trustful yet authoritative visual identity. At a key moment in their businesses growth, they wanted to kick off their marketing strategy by creating an online information hub and new marketing material.
Our brief was to:
Working with the following requirements; must evoke trust and leadership and must be relevant to the logistics industry, we created a muted blue colour palette, clear logo design and solid visual identity.